PANEL: Behavior of the medical equipment and devices market after the pandemic in LATAM

Jose Esteban Rojas Proano

General Director of the Virtual Business Center

Professional in international trade from the Jorge Tadeo Lozano University. Specialist in market intelligence and strategic marketing and sales management from Universidad de los Andes.

He advanced a program in strategic management at Inalde Business School. He has 15 years of experience in commercial matters working for companies in the financial, publishing and technology sectors.

Currently, he directs the Virtual Business Center, a company that searches and edits data and information to do market intelligence, while strengthening the strategy of companies and helping them to be more competitive.